Privacy Notice – Middletons (autos) Limited

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse. Any information disclosed online is vulnerable to interception and misuse by unauthorized parties. Therefore, we cannot guarantee complete security if you provide personal information.

 

POLICY FOR CHILDREN

We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.

 

OPTIONS REGARDING YOUR INFORMATION

Account Information

You may at any time review or change the information which we hold about you by contacting us using the contact email provided below. Upon your request, we will delete information from our active databases. However, some information may be retained in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our Terms of Use and/or comply with legal requirements.

 

Emails and Communications

If you subscribed, and no longer wish to receive correspondence, emails, or other communications from us, you may opt-out contacting us using the contact email provided below.

We would not pass your details to third party for marketing purposes.

 

Customer Reviews Policy — CMA208 Compliance Statement

At Middletons, we are committed to transparency, honesty, and trust. In line with the UK Competition and Markets Authority (CMA) guidance (CMA208) under the Digital Markets, Competition and Consumers Act 2024, we take the integrity of customer reviews seriously.

 

Our Commitment

We promise that all customer reviews published on this website or linked platforms:

• Are based on genuine experiences from real customers.

• Have not been falsified, fabricated, or submitted by anyone acting under false pretences.

• Are not paid for, unless clearly and prominently labelled as “AD” or “Incentivised Review”.

• Are moderated responsibly to avoid misleading or unfair impressions.

 

What We Don’t Allow

• Fake or manipulated reviews – we never publish reviews that we know or suspect are fake.

• Hidden incentives. 

We do not incentivise reviews unless the incentive is clearly disclosed.

•    Suppression of negative feedback. 

We do not remove or hide reviews just because they are critical, provided they follow our review guidelines.

 

How Reviews Are Collected

• Reviews may be collected directly from verified customers via email, aftersales surveys, or through third-party review platforms (e.g. Google, Autotrader, Feefo).

• We may use platforms that verify purchase history, helping ensure only real customers can leave feedback.

• We do not edit or alter the wording of reviews, except to remove offensive language or personal data.

 

Moderation & Monitoring

• Our team monitors reviews regularly for signs of fraud, duplication, or suspicious activity.

• Any reviews flagged by users or systems as potentially inauthentic are investigated and removed if necessary.

• We are continuously reviewing and improving our review processes to meet our legal obligations under CMA208.

 

Reporting Concerns

If you believe a review on our site is false, misleading, or inappropriate, please contact us at info@middletonslondon.com. 

We investigate all reports seriously and take corrective action where required.

 

At Middletons, we take your privacy seriously. When you buy a vehicle from us, we collect some personal details to complete your purchase and meet legal requirements.

 

What we collect:

• Name

• Address

• Email address

• Phone number

Why we collect it:

• To issue you an invoice/receipt

• To notify the DVLA of change of vehicle ownership

• To meet HMRC/accounting obligations

• To invite you to leave feedback about your experience

 

Who we share your data with:

• DVLA (vehicle registration purposes)

• HMRC (if requested during accounting inspections)

• Feefo or similar review providers (we share your name and email so they can invite you to leave a review)

 

How we store your data:

• Paper copies are stored securely in locked storage

• Electronic copies are stored on password-protected systems

 

How long we keep your data:

• Up to 6 years (for legal and tax purposes)

 

Your rights:

You have the right to access, correct, or request deletion of your personal data. For any concerns, contact us at: info@middletonlondon.com/(0208)1150373

 

CONTACT US

If you have questions or comments about this Privacy Policy, please contact us:

 

Middletons London Autos LTD. 

Tel:  (0208) 115 0373 

Mob: (07947) 123 786  

Web: Middletonslondon.com  

Email: info@middletonslondon.com